Our story
A culture carried by its people.
MADCA is a community-driven non-profit preserving and revitalising the tangible and intangible heritage of the Mijikenda people along Kenya’s coast.
Who we are
Community-led since 2003.
We uplift indigenous knowledge, empower communities and protect elders’ wisdom.
Our work brings education, advocacy, cultural tourism and community healing together. We believe heritage is more than memory: it is a practical source of identity, resilience and possibility.
Our mission
Keep Mijikenda heritage alive and thriving.
Our vision
A thriving Mijikenda culture where elders’ wisdom is honoured, young people know their identity, sacred forests are protected, and communities flourish for generations.
Mijikenda principles
Values with deep roots.
Ujamaa
Collectivity and shared responsibility
Uzima
Wellbeing across body, mind, spirit and livelihood
Urithi
Heritage carried forward to future generations
Ubunifu
Creativity that lets tradition meet the present
Kuzeeka ki Heshima
Ageing with dignity, safety and honour
Leadership
Accountable to community.
J.K. Mwarandu
Secretary General
Emmanuel C. Munyaya
Chair
Stan Kiraga
Deputy Secretary General & Programs Executive
This culture belongs to tomorrow